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“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure.” — Marianne Williamson The idea that those who strive for excellence are in fact fearful of achieving their dreams seems contradictory, but I know I’ve had moments of “holy crap!” when I, at long last, reach…
Read MoreLast week I shared four of the most common misconceptions about communicators I’ve encountered throughout my career. As I said, they’ve required some uncomfortable conversations, but showing clients how they can more strategically engage my services has allowed me to command the fees I know I deserve. Take a look at the final three! 5. PR Only…
Read More4 of the Most Prominent Misconceptions about Public Relations Professionals Those of us who work in public relations often roll our eyes at how we’re portrayed in the media. It’s usually unflattering. We’re often anti-heroes you hate to root for, but can’t stop watching each week. These misrepresentations lead to a huge disconnect between the…
Read MoreI had a chat with Al Comeaux of Primed for Change, who I included in last week’s post of “meme-able” motivational quotes. I thought it was important to expand on just what he meant by the need for the PR pro to be “the smartest person in the room.”
Read MoreThere’s nothing like a good quote to make you feel seen, validated and motivated! Here’s a list of some of my favorite communications quotes. “The tongue has the power of life and death, and those who love it will eat its fruit. “- Proverbs 18:21 “Organizations with great cultures have staff who say ‘we’ vs.…
Read MoreI talk a lot about communications professionals embracing their natural role as trusted advisors. Doing so requires us to stay at the top of our game, consistently working to develop the skills needed to effectively advise and support every level of an organization. We are so much more than media professionals looking for that next…
Read MoreOne of the greatest joys in my life was learning Spanish. When I studied in Mexico and Spain, I was fascinated by how the nuances of culture got wrapped up in language. These days, a word in Spanish will often spring up first in my mind if it suits a situation best – perhaps because…
Read MoreI think it’s critical we ensure our clients understand that target audiences and messaging are the two most important pieces of the communications puzzle. It sounds so obvious, but I know you, my lovely PR peeps – you are not digging into this the way you should. Flub it on the audiences and your messages…
Read MoreIf you’re like me, you want to use your communications expertise to help clients nurture and strengthen relationships with all the people most important to them – inside and outside the organization – so they can be more successful. You know businesses thrive when they approach communications strategically, so when you witness how internal issues…
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